Seller Central

If you're ready to take your selling to the next level, eBay is ready to help you grow. Try these resources:

Business Solutions
Start a small business on eBay, add eBay as a new sales channel for an existing business, or ramp up sales by increasing listing volume and listing efficiency.

• Seller OnRamp
  Jump-start your business on eBay with a complimentary consultation from Seller OnRamp, eBay's official consulting program for business sellers. Schedule your appointment with a Seller OnRamp consultant today!
• eBay Stores
  Showcase your listings in a fully customizable eBay Store. List multiple quantities for longer durations and take advantage of lower fees. Use advanced merchandising tools to cross-sell items, and leverage email marketing to attract repeat customers.
• ProStores
  Extend your brand with a customizable online storefront and a personalized Web address. Reach new customers with email promotions, newsletters, and announcements, and gain a competitive advantage in the marketplace using multiple sales channels.
• Seller Tools
  Increase efficiency at all stages of eBay selling, from bulk listing to customer service and inventory management to buyer communication. Not sure which tool is right for you? Check out our eBay Tools Wizard for recommendations that suit your needs.
• eBay Solutions Directory
  Find custom solutions that support your primary eBay category, streamline your shipping operations, or help you source inventory. This is your one-stop online resource for software applications and services.
• Merchant Solution Center
  Grow your business  with eBay's Merchant eCommerce Solutions! With millions of buyers worldwide, eBay offers a fast, easy, and cost-effective way to increase your sales and reach new customers.

Inventory Sourcing
Experiencing greater demand than supply may be the luckiest problem you can encounter as an eBay Seller, especially because there are so many ways to source more inventory and meet that demand.

• Wholesale Lots
  Did you know that many successful eBay Sellers source goods right here at eBay? Check out our Wholesale Lots category today!
• Trading Assistant Program
  Sell items for others! Eligible eBay Sellers can earn additional profit selling items on consignment. Trading Assistants enjoy free inclusion in eBay's online directory.
• Reseller Marketplace
  PowerSellers can acquire inventory for resale on eBay or through other channels direct from manufacturers, liquidators, and wholesalers in the Reseller Marketplace.
  

Promotional Opportunities
Millions of shoppers come to eBay every day and browse millions of listings. Getting your listings seen is the way to get bids and close sales. Use these techniques to promote your products:

• Search Engine Optimization
  When you learn how to use keywords in Listing Titles, Descriptions, and eBay Stores, you maximize your visibility among Internet shoppers. It’s effective knowledge that’s free to learn.
• International Selling
  Trading internationally is easy, safe, and fun. Most of all, it’s a great way to  expand your market—for free!  
• Feature Upgrades
  Stand out from the crowd.  That often makes the difference between a high closing bid and no bids at all. Use Feature Upgrades to differentiate your items and get shoppers’ attention.
• Cross-Merchandising
  Up-selling is easy for eBay Store owners. Cross-promotions appear on all of their Item pages, Bid Confirm, and Purchase Confirmation pages! Control which items are cross-promoted to your buyers and experience more multiple sales.
• Reviews & Guides
  Share your expertise and drive traffic to your listings via eBay and Internet search engines. Create Reviews & Guides that feature your top-selling products today—it's easy, effective, and free!

Data & Research
Business analysis—determining what works and what doesn't—is often what sets the most successful sellers apart. On eBay, you can use many tracking tools that relate specifically to your sales, and also use eBay's own research to identify hot sales opportunities.

• What's Hot
  Want to stay on top of demand trends? Bookmark these resources:
  1. Hot Items by Category: Download this monthly update. The PDF lists the most supply-constrained products by category.
  2. eBay Pulse: Use eBay Pulse (updated daily) to research top keywords, most-watched items, biggest eBay Stores, and more—site-wide or in your preferred categories.
  3. Merchandising Calendar: Get advance notice of upcoming seasonal promotions and find out which items will be spotlighted on the eBay Home page.
• Sales Reports
  Track and analyze your eBay sales performance, understand key growth contributors, and identify opportunities and areas for improvement. Access key “at-a-glance” information such as sales, listings, fees, number of buyers, and much more.
• Marketplace Research
  Be a more informed seller. When you subscribe to this service, you have access to up to 90 days of historical data on completed items and active listings.
• Buyer Behavior Report
  Understand buyers and how they use eBay—who they are, when they visit, how and why they shop. Then refine your merchandising strategies to maximize profits!
• eBay Solutions Directory
  Find custom solutions that provide  data analysis or marketplace research based on your business needs.

Advanced Education
When you've learned the basics of eBay selling and you're ready to increase sales toward more ambitious goals, try these resources. You can teach yourself everything you need to know or work with dedicated experts who focus on ways to improve your business.

• Seller Best Practices
  Selling is a snap when you're armed with time-tested strategies for success. Follow these simple best practices used by eBay's most successful sellers and watch your sales soar! This is a free resource.
• eBay's Top Seller Webinar
  Plan to attend or replay the most recent Web-based seminar, free to the eBay Community. Get the latest information on Trust & Safety, eBay features, government policy, and eBay’s TV advertising strategy, as well as a Q&A session.
• Advanced Selling Guide
  Optimize your listings, implement new tools, and fine tune your business on eBay with this free downloadable guide.
• eBay University
  Take classes in your town or in the comfort of your own home. Whether in person or over the Internet, you can learn valuable skills from eBay experts.
  

Seller Programs
Sellers who uphold eBay's high standards enjoy special memberships and opportunities that support their efforts and help eBay thrive in the larger marketplace.

• PowerSeller Program
  eBay sellers who maintain a 98% positive feedback rating and excellent sales performance are eligible to become PowerSellers. Program members enjoy enhanced customer service, exclusive offerings, and invitations to special events. What’s more, customers are more confident in PowerSellers, and that translates into even greater sales!
• Government Relations
  Governmental regulations and legislation can affect your ability to trade on eBay. eBay's Government Relations team works to make sure your voice is heard in Congress and state capitols. Join eBay's Main Street Program  so you can participate in grassroots action and protect your business.