The Perfect Listing

There are four parts to the perfect listing.

Title - Item Specifics - Quality Photos - Price

Examples of Perfect Listing Titles:


Lululemon Cashmere Sweater Medium Blue Mens V Neck New Long sleeve

Womens Astros Jersey Fits Small Medium Pink Stripe Polyester Vintage 80s Retro


Dell Chromebook CB1C13 11.6in Intel Celeron N2840, 2.16GHz 2GB 16GB SSD

Apple TV 4K 32GB HDR 5th Generation Digital Media Streamer MQD22LL/A


Hallmark 2019 Disney Beauty and The Beast Bonjour Keepsake Ornament Pre-owned

Dr Doctor Who 12' Deluxe Striped Scarf Fourth 4th Costume Tom Baker BBC Licensed

Pro Tip: Perfect titles AND item specifics help searchability of your listings.

Put Your Store on Vacation

It’s helpful to buyers to know if you’re out of the office. Remember that you also need to change your handling time to match the time you will be away.

Change Settings

8 Tips to Help You Plan for Selling Success

Use these proven tips to get ready for selling success during peak selling periods.

Research Trends and Products

Dive deeper with Terapeak + eBay.

Determine What to Sell

Plan what products to source and how to price them.

Optimize Your Listings

From pictures to pricing, follow these best practices.

Help Buyers Find Items

Match products with sellers' search terms.

Optimize for Mobile

More and more of your customers are mobile.

Ship with eBay Supplies

Your buyers trust the eBay brand.

Calculate Returns Costs

Estimate your costs for free returns.

Do More with an eBay Store

Get more out of the eBay marketplace.

Sell More during Peak Selling Periods

Maximize your sales throughout the year with these tools and resources.

Centralize Your Business

Manage your business with one convenient tool.

Boost Your Visibility

Improve exposure with Promoted Listings.

Sell More with Volume Pricing

Your customers will spend more, buy more.

Ship Items to Buyers Fast

Offer fast, free Guaranteed Delivery.

Cash In on Post-Sale Opportunities

Post-sale tips and best practices to keep the momentum going.

Get More Value with eBay Labels

Print, manage, track, and save with eBay labels.

Buyers Look for Free Shipping

Incorporate your shipping cost in the item price.

Keep Selling After the Sale

Offer post-sale deals and discounts.

Stay Current with Seller Insights and eBay News

Get tips and inspiration from sellers like you throughout each selling season.

Listen to our Weekly Podcast

Weekly tips on starting, running, and growing your business.

Learn from Other eBay Sellers

Connect with sellers like you.

Stay Current with eBay News

Need-to-know updates for your eBay business.

Don't Miss a Sale. Save these Handy Checklists.

Save or print these checklists to stay on top of key selling dates.

New Sellers Checklist

Refresh for Experienced Sellers

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