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Your online shop is here. And free.*

Reconnect with old customers and make new ones. It's on us!

Register as a new business seller by 6/30. See details.

Get your business up and running

No selling fees for new businesses through June 30 and everything you need to make your eBay Store successful.

For 25 years, small businesses have helped power eBay. Now, more than ever, we're here to do our part for the community, and give shoppers a way to show their support without leaving home.

We want to ensure that today's businesses are still here tomorrow, which is why eBay is investing up to $100 million in small business. Here's our commitment to all businesses who join the eBay seller community through this offer:

  • A free Basic eBay Store for three months
  • No selling fees through June 30 (up to 500 orders)
  • Powerful selling tools and insights
  • Access to eBay's 180+ million buyers

An offer for businesses just like yours

Register as a new business seller and receive a Basic Store for free for three months! Plus, pay no selling fees on up to 500 orders when you sign up.

An eBay Store is your all-in-one online business solution to get more out of the eBay marketplace and millions of buyers.

Learn more about stores  →

How to activate your offer

Complete these steps and you will be open for business.

  1. Register your account
    • Start a new account by selecting ‘create a business account’ on the registration page. For a step by step video, click here.
  2. Start selling
    • Check out the Welcome to Selling emails coming your way.
    • Browse the Seller Center and find everything you need to get started.
    • Follow eBay for Business and connect with other knowledgeable sellers
  3. Redeem your free Store
    • Check your email or eBay Message Center for the promotional offer. (This might take three to four days to get to you, but it’s coming!)
    • Activate the promotion by clicking the link in your email.
    • Follow the steps on how to set up your Store here.

Connect and learn

Haven’t started listing yet? Not sure where to start and want some insider tips? We’ve got you covered with these helpful resources!

Tune in to our upcoming webinars to get tips and support directly from some of eBay’s expert Growth Advisors. Dates, details, and registration links below:

Watch these how-to videos, designed to help you sell and succeed on eBay. Bookmark this page and check back often—we’ll be adding more videos in the next few weeks.

Join the Up & Running Group on Community and get to know your fellow sellers, both seasoned and new, for real-time advice, inspiration, and guidance.

Stay informed by visiting our Announcements board for the latest updates and information, including our tips on how to effectively manage shipping.

See what sellers are saying

Small businesses get the boost they need by connecting with customers online.

Josh Holder & MaKenzie Godso (Time Warp Boutique)

"Running our eBay business has provided a much-needed sense of normalcy during this very uncertain time. We strive to inspire creativity and personal expression through fashion. Since we've had to temporarily close our physical shop, our eBay Store has been an absolute lifeline for maintaining that important connection with our customers."

Shop Now  →

Rocky Schiano (Streetsounds NYC)

"Even in the best of circumstances, keeping a brick-and-mortar business going is hard. By selling on eBay, I'm able to reach new customers far and wide, while also strengthening my business here in my community. It means a lot to me to keep my storefront open, and that wouldn't have been possible all these years without eBay."

Shop Now  →

Miranda Bennett (Miranda Bennett Studio)

"I think of my business and community like the clothing we produce—a thread on its own is somewhat fragile and exposed, but woven with others, it becomes something strong, beautiful, and new. At times like this, when we feel so disconnected, I try to focus on that. We may be one small business in Texas, but selling on eBay helps us feel like we're part of a bigger, global fabric."

Shop Now  →

Stand for Small

eBay is proud to be part of Stand For Small, a coalition of 40+ leading companies committed to supporting small business with access to powerful resources during the COVID-19 crisis and beyond. Learn more and join us at www.standforsmall.com.

TERMS AND CONDITIONS

Please note: This offer is only available to new sellers who register as a business account between April 1st, 2020 and June 30th, 2020. This offer is not transferable.

To participate in the promotion, newly registered business accounts need to pass eBay validation. This offer is not available to existing sellers with business or consumer accounts created prior to April 1st, 2020. Eligible sellers must:

  1. Register a new business account
    • Eligible sellers will receive an email or message in message center inviting them to three month free Basic or Anchor store promotion (store tier will be at eBay's discretion)
  2. RSVP for the store subscription promotion
  3. Subscribe to the appropriate store
    • Upon successful store subscription, eBay will enroll the qualifying seller account in the described Final Value Fee promotion. A portion of the free final value fees may appear on your invoice as credits.

What is the Promotion?

Eligible sellers ("Sellers") who register as a new business seller, RSVP and sign up for an eBay Store subscription, pursuant to the terms and conditions set forth herein, will:

  1. Pay no subscription fee (the "Promotional Subscription Rate") for the first 3 months of their subscription start date ("the Store Subscription Discount"). See the Subscription Fee Table below for discount amounts.
  2. and

  3. Pay no final value fees for the first 500 sold items that were listed during the Promotion Listing Period (the "Final Value Fee Discount").

collectively, referred to as the "Promotion".

When is it?

Store Subscription Discount

This Store Subscription Discount will begin on the day you sign up and will end 90 days later. You will have until 30 days from the date you are invited to the Promotion to sign up for an eBay Store and to take advantage of this Promotion. Your store subscription will automatically renew after the Promotional Subscription Period at the level and term selected during sign up, unless cancelled before the end of the Promotional Subscription Period. The period in which you pay a discounted subscription fee as a result of this Promotion shall be referred to as the "Promotional Subscription Period." See Stores cancellation information for more details about cancelling a subscription.

Final Value Fee Discount

This Final Value Fee Discount sales period starts when you sign up for the defined store subscription at 00:00:01 PT (12:00AM plus one second), and will end on the June 30, 2020, at 23:59:59 PT (11:59PM plus 59 seconds) for listings on www.ebay.com (the "Promotion Period"). Note that this discount is for items sold during this period, not listed.

The Promotion is subject to ongoing performance evaluations which may shorten or extend the Promotion Period. eBay reserves the right to remove a seller from the promotion at any time if the Seller is not meeting incremental listing expectations or other expectations as defined by eBay.

How do I get the Promotional Subscription Rate?

Sellers who are eligible will receive a promotion invitation via email or in Message Center. Sellers must first RSVP for the promotion and sign up for the specified eBay store during the Promotion Period to receive the offer. Before opening an eBay Store, make sure you meet the following requirements:

How do I activate the Final Value Fee Discount?

Sellers that have been invited to participate will automatically receive the Final Value Fee Discount after they subscribe to the appropriate store with the store promotion. A portion of the final value fee benefit may appear as credits on the invoice.

Sellers must then create listings on the US site at www.ebay.com through the Sell Your Item form, eBay Seller Tools, eBay Mobile applications, and most third-party tools. The Promotion does not apply to items sold through eBay Valet.

Please note that the discount may not be shown during the listing process. Instead, the discount will be reflected in the "Seller Account" section in My eBay, under the Account tab, as well as in your next invoice.

Stores Cancellation Information

Your store subscription will be deemed to start on the day you sign up and will automatically renew after the Promotional Subscription Period at the level and term selected during sign up. If you do not want to be charged for your eBay Store subscription in accordance with the store terms after the Promotional Subscription Period, you will need to cancel your subscription by 23:59:59 PST, on the last day of your Promotional Subscription Period. To cancel, click on Subscriptions within the account tab of My eBay, then click or Cancel Subscription.

Note: If you sign up for a Monthly or Yearly Stores subscription during the Promotion, and then cancel your subscription before the end of the Promotional Subscription Period, your Store will not be eligible for the Promotional Subscription Rate again if you decide to re-subscribe.

If you sign up for a Yearly Stores subscription, a one-year commitment period is required. If you downgrade or cancel the Yearly Stores subscription at any time prior to the last month of your subscription, after the Promotional Subscription Period, you will be charged an early termination fee. If you are offered a Store promotional discount to a higher store tier, you must continue with a Yearly Store Subscription in order to participate in the Promotion. Otherwise, you will be charged an early termination fee.

Current eBay Stores Level (before Promotion Period) New eBay Stores Level (During Promotion Period) Yearly Subscription fee during Promotion Subscription Period Monthly Subscription fee during Promotion Subscription Period (1-year term required. Cancel during Promotional Subscription Period to avoid Early Termination Fees.)
Non store Basic $21.95 $0.00 $27.95 $0.00
Non store Anchor $299.95 $0.00 $349.95 $0.00

What will I see on my invoice?

Example for sellers on 1st of the month invoicing

If you sign up on October 6, you will see no subscription fee for the Store level selected for October 6–31 on your October invoice. On your November invoice, you will see no subscription fee for November 1 – 30. On your December invoice, you will see no subscription fee for December 1-31. If you do not cancel your subscription prior to January 5 at 23:59:59 PST, you will see no subscription fee for January 1- 5 and standard subscription rate for January 6 to 31. You will also see a standard subscription rate charge for February 1-28 on your January invoice.

Example for sellers on the 16th of the month invoicing:

If you sign up on October 6, you will see no subscription fee for the Store level selected from October 6 - November 15 on your October invoice. On your November invoice, you will see no subscription fee for November 16 - December 15. On your December invoice, you will see no subscription fee for December 16 - January 15. If you do not cancel your subscription prior to February 5 at 23:59:59 PST, you will see no subscription fee for January 16 - February 5 and a standard subscription rate charge for February 6 - February 15 on your January invoice. You will also see a standard subscription rate charge for February 16 - March 15 on your January invoice.

**Please note examples are for illustration purposes only and may not correspond to the Promotion dates of your offer.

Summary of Restrictions & Exclusions

Store Subscription Discount

  • eBay Store fees, terms, and benefits will still be in effect.
  • This Promotion does not apply to existing eBay Store subscribers and is only valid for subscriptions in the US. The Promotion will not apply to eBay Stores subscriptions that are created after the Promotion Period.
  • If you sign up for a Yearly Stores subscription, a one-year commitment period is required. If you downgrade or cancel the Yearly Stores subscription at any time prior to the last month of your subscription, outside of the Promotional Subscription Period, you will be charged an early termination fee.
  • Only Sellers whose accounts meet eBay's minimum seller performance standards are eligible. Please sign in to My eBay and view your Seller Dashboard to verify whether your account is currently meeting the standards. If you have received fewer than five detailed seller ratings from buyers, this information will not appear in My eBay; however, you will receive email notification if your account falls below the minimum performance standards. Find out more about seller performance standards.
  • The Promotional Subscription Rate does not apply to eBay Stores subscriptions that are created with a start date prior to the Promotion Period. Additionally, the Promotional Rate will not apply to eBay Stores subscriptions that are created after the Promotion Period.

Final Value Fee Discount

  • The following categories are excluded: eBay Motors Passenger Vehicles; Motorcycles; Boats; Power Sports; Other Vehicles; Motors Local Market; Real Estate; Classified Ad listings; Food Trucks, Trailers & Carts; Imaging & Aesthetics Equipment; and Commercial Printing Presses.
  • Only single quantity listings are eligible for this Promotion. Listings, in which multiple items are being sold through the same listing, are not eligible.
  • This Promotion is only valid for listings on the US site at www.ebay.com.
  • Fees for optional features (such as reserve price, subtitle, Gallery Plus, listing in 2 categories, etc.) and any applicable PayPal fees will still apply. Please note: Not all features are available in all listing flows.
  • The Promotion excludes sales completed prior to activating the offer or after the Promotion Period.