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Grow online with eBay

Reach 185 million global buyers. Pay only when you sell.

Get your eBay business up and running on eBay

Small businesses have powered eBay’s success for over 25 years. And we’re here to help power yours.

Register for a free eBay business account, and get access to benefits that make growing your business online easier than anywhere else, including:

  • Zero listing fees on up to 200 listings per month.* Pay only when you sell.
  • Powerful selling tools and insights.
  • Access to eBay’s 185 million buyers worldwide.
  • Virtual learning and development opportunities.
  • Real-time advice and inspiration from fellow sellers and eBay staff in eBay Community.

Start now

In just a few easy steps, you’ll get your eBay business registered and ready to go.

Register  →

Need a little help getting started? This quick video tutorial will have you up and running in no time.

Learn and grow with Seller School

Seller School is eBay’s free online learning platform, designed to boost your growth and help you sell like a pro.

Our virtual lessons, videos, webinars, and more are available 24/7, so you can learn at your own pace—wherever and whenever you want.

Check it out  →
Spencer Apland

Spencer Apland (541 Motorsports)

“I’ve been selling on eBay for years, but Seller School helps me stay refreshed on the fundamentals and introduces me to new tools and strategies that have helped grow my business. It’s fun to use and packed with valuable information.”

Meet Spencer  →

Join the community

eBay sellers are part of a vibrant community powering the world’s most diverse and dynamic marketplace.

  • eBay Community is the online forum for sellers to ask questions, get ideas, and connect with each other and eBay staff.
  • Our seller events calendar offers ongoing virtual and in-person opportunities to connect with fellow sellers and eBay staff for learning, networking, live Q&As, and more.
  • eBay for Business on Facebook and YouTube shares timely advice and inspiration to help you thrive.
  • The eBay for Business Podcast is a weekly download of what you need to know to start, run, and grow your eBay business.
  • Our Announcements board will keep you up-to-date with the latest eBay news and updates.

Why small businesses choose eBay

eBay gives businesses the boost they need by connecting them with a world of customers.

Rocky Schiano (Streetsounds NYC)

“Even in the best of circumstances, keeping a brick-and-mortar business going is hard. By selling on eBay, I’m able to reach new customers far and wide, while also strengthening my business here in my community. It means a lot to me to keep my storefront open, and that wouldn’t have been possible all these years without eBay.”

Shop now  →

Lys Santamaria (Beadwork by Lys)

“As both an artist and a business owner, selling online with eBay is so valuable because it enables me to support my income and my creativity. This is especially important in uncertain times like these, when we need to focus on things that keep us productive and optimistic.”

Shop now  →

We’ve made some updates

If you sign up to sell on eBay after March 2021, or if eBay is managing your payments, then eBay manages your end-to-end selling experience. This means eBay will send your payouts directly to your bank account instead of PayPal. Your fees, expenses and charges will be automatically deducted. To learn more about selling on eBay, visit the eBay Seller Center for Payments.

* Up to 200 ZIFs per month. Full details on fees are available at
https://pages.ebay.com/seller-center/get-started/seller-fees.html