Listing Best Practices
From picture taking tips to pricing guidance—here's what you need to list, sell, and score more cash.
We've Got Your Back
Our selling guidance is available within the sell flow to help you keep these best practices in mind.
Best practices
- Use quality photos
High-quality pictures encourage your customers' confidence. Follow our photo-taking tips for inspiration and help.
- Write clear descriptions
Include detailed product descriptions with brand names, styles, and model numbers. Make sure to include unique qualities and potential flaws.
- Use accurate item specifics
When you select item specifics for your listings, provide as many recommended item specifics as possible and choose from the options we provide.
- Choose the right listing format
Decide whether auction-style or fixed-price is right for you.
- What is Auction-style?
Choose a starting price and your customers can place bids. When the auction ends, the highest bidder buys the item at that price. - What is Buy-It-Now?
For fixed-price listings, your customers know the exact price they need to pay for your item and can purchase it immediately. No bidding required. - List using both
You can add a Buy-It-Now option to an Auction-style listing. Your buyers can either purchase your item immediately or place a bid.
- What is Auction-style?
- Price competitively
Not sure where to start on pricing? Our guidance is based on similar items sold during the previous 90 days.
- Allow offers
Buyers can make offers on your item and you can choose to accept or decline them, or make a counteroffer.
- Share your listing
Increase your reach and share what you're listing with your social communities.
