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eBay Motors update

Get more attention for your vehicle listings
Updates coming to eBay Motors will provide vehicle buyers with a best-in-class experience and make eBay, more than ever, the best way for you to sell vehicles on line. Starting in April, eBay will begin rolling out the new search experience that was just introduced on eBay.com to vehicles. Once complete, it means vehicle searches will also be driven by eBay's advanced search technology and Best Match default sort to make sure your listings are seen by the most interested buyers. Starting February 4, this update will also offer you exciting new listing features to highlight your vehicle in search and take full advantage of this new experience. It will also result in changes to some fees and features that no longer exist on eBay.com.

Highlights

To help more buyers find and buy your vehicles, the following updates will be made for eBay Motors Vehicles:
  • Starting in April, eBay will begin rolling out the new search experience that was just introduced on eBay.com to vehicles. Once complete, it means vehicle searches will also be driven by eBay's advanced search technology and Best Match default sort to make sure your listings are seen by the most interested buyers.

Starting February 4, a handful of additional changes will take place as a result of this update:

  • Two new listing features will be available to highlight your listings in this new experience:
    • Subtitle: Include a detailed keyword string for your vehicle which is prominently displayed along with your title and used by buyers and by search to get your listing found.
    • Value Pack: Get Subtitle, Gallery Plus, and Listing Designer features all at a discounted fee for the most selling power. Gallery Plus allows buyers to roll over your picture in search results and see a magnified version. With Listing Designer, you can add an attractive theme to your listing with just a few clicks.
  • Some features replaced by the new feature options or not supported in the new search experience will be retired: ProPack, Highlight, Border, Listing Icons, and Featured Plus!.
  • The Supersize Pictures feature option will now be free and standard on all listings.
  • Fee updates are coming for the following features: Reserve, 10-day duration, 21-day duration and Auction-BIN. These listing options continue to give you the most powerful and cost-effective way to sell your vehicles online and reach the broadest possible audience of interested buyers.

Take Action

  • There's nothing specific you have to do to your listings. These feature changes will be applied automatically, and your listings will automatically appear in search results on eBay.com.
  • Take a new look at your listing strategy in light of these changes, and focus on Best Match best practices to optimize your position in search.

Best Practices

  • To get your listing in front the right buyers and grab their attention, be sure to take advantage of the new listing features
  • Include an Autocheck Vehicle History Report with your listings. Research shows that purchase rates are higher in every case when a full AutoCheck® vehicle history report is viewed by the buyer (vehicle history reports are only available on cars with a valid Vehicle Identification Number that were manufactured after 1980).
  • Focus on Best Match best practices to optimize your position in search.

Frequently Asked Questions

What is changing?
  • eBay will begin rolling out the new search experience that was just introduced on eBay.com to vehicles. Once complete, it means Motors Vehicle searches will also be driven by eBay's advanced search technology and Best Match default sort.
  • As a result of this update, there will be a handful of feature changes starting on February 4:
    • Two new paid listing features available to highlight your listings in this new experience: Subtitle and Value Pak, which includes Subtitle, Gallery Plus, and Listing Designer features all at a discounted fee.
    • The Supersize Pictures feature will now be free can come standard with all listings.
    • Some features replaced by the new feature options or not supported in the new search experience will be retired: ProPack, Highlight, Border, Listing Icons, and Featured Plus!
    • Fees will be updated for Reserve, 10-day duration, 21-day duration and Auction-BIN.
Why is eBay making this change?
The reason for this change is to bring all the benefits of eBay.com's advanced search experience and technology to Motors Vehicles, give online vehicle buyers a world class experience, and keep eBay the best value and most powerful way for you to sell vehicles online. As a result of this change, some new features are being added to help you take full advantage of the eBay.com search experience. Other features that are not supported by it or replaced by the new features are being retired.
Which eBay Motors categories are affected?
This change applies to all eBay Motors Vehicles categories.
Will search results look different as a result of this change?
Yes. Buyers will now always see the results of their vehicle searches in the same clean, updated view as other eBay search results with more inviting pictures and subtitles to help make their choice.
How will I be affected?
As a seller, you'll get the same immediate advantage from the ongoing evolution of eBay's advanced search technology as sellers in all other categories. The improved search experience and added benefit of a subtitle will help get your listings in front of more interested buyers and help entice them to check out your listing. If you currently use any of the retired features, they will no longer be available starting February 4. Also, you'll be able to start using the new Subtitle and Value Pak features—plus you'll no longer have to pay for the Supersize Pictures feature.
Which features are being discontinued?
The following features are being discontinued: Pro Pack, Highlight, Border, Listing Icons and Featured Plus!. The Supersize Pictures feature will now be free and standard for all listings.
Which features are being added?
  • Subtitle: A detailed keyword string for your vehicle which is prominently displayed along with your title and used by buyers and by search to get your listing found.
  • Value Pack, which includes all the following features at a discounted price:
    • Gallery Plus—Buyers see a larger picture when hovering over your picture on the search results page.
    • Subtitle—a way to prominently display keywords and important information about your vehicle.
    • Listing Designer—add visual appeal to your listing without having to use HTML.
Which features have a fee update?
Fees are being updated for Reserve Price, 10-day duration, 21-day duration, and adding a Buy It Now price to your auction-style listings.
What are the feature fee changes?
VEHICLES: Listing upgrade fees
FEATURE CURRENT FEE NEW FEE AS OF 2/4/13 FEATURE CURRENT FEE NEW FEE AS OF 2/4/13
Motors Pro Pack $34.95 Discontinued Listing Designer $5.00 $5.00
Reserve Price $7.00 $15.00 Highlight $5.00 Discontinued
Featured Plus! $24.95 Discontinued Bold $5.00 $5.00
21-Day Duration $32.00 $40.00 Border $5.00 Discontinued
10-Day Duration $15.00 $18.00 Listing Icons $5.00 Discontinued
Scheduled Listing Free Free Gallery Free Free
Buy It Now $2.00 $5.00 Supersize Pictures $0.75 Free (Standard on all listings)
Gallery Plus $2.00 $2.00 Picture Pack $2.00 (includes 24 Supersize pictures) $2.00
Picture hosting First 4 pictures free, $0.15 per additional picture First 4 pictures free, $0.15 per additional picture Subtitle New $3.00
Value Pack New $7.00      
Will listings that were created prior to the fee change be subject to the new fees when they go into effect after February 4, 2013?
Listings are subject to the fees that are in effect on the day the listing is created or relisted. Any existing listings created on, or prior to, February 4, 2013, will be subject to the new fee structure upon relist. If you revise a listing prior to relisting the item, you will still be subject to the fees that were in effect when the listing was created. For example, if you created a listing on February 1st and decided to revise the listing to add Supersize Pictures after February 4th, you will be required to pay the $0.75 fee for this feature until the item is relisted. Once the item is relisted, you will no longer be required to pay this fee as Supersize Pictures will be free and standard for all listings.
What will happen to my active listings that have these discontinued features?
As of February 4, you will no longer be able to renew Good 'Til Cancelled listing that include Pro Pack, Highlight, Border, Listing Icons, and Featured Plus!. Any discontinued feature (or features) will be automatically removed upon renewal, and you'll no longer be charged when your listing is renewed.