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Great value in every Stores subscription

Fees

Basic

Premium

Anchor

Fees

Monthly subscription

$24.95/month

$74.95/month

$349.95/month

Yearly subscription (1 year term required)

$19.95/month

$59.95/month

$299.95/month

Unlimited insertion fee credits for auction-style listings that end in a sale (exclusions apply)

Yes

Yes

Yes

Discounted fixed price insertion fee

20¢

10¢

Discounted auction-style insertion fee

25¢

15¢

10¢

Lower final value fees

3.5%-9.15%

3.5%-9.15%

3.5%-9.15%

Number of free fixed price insertion fee listings**(per month)

250

1,000

10,000

Number of free auction-style insertion fee listings for collectibles and fashion categories only (per month)**

250

500

1,000

Number of free auction-style or fixed price insertion fee listings for guitars and basses category only (per month)**

unlimited

unlimited

unlimited

Benefits

Basic

Premium

Anchor

eBay-branded shipping supplies quarterly coupon***

$25/qtr.

$50/qtr.

$150/qtr.

Promoted listings quarterly credit††

No

No

$25/qtr.

Additional promoted listings quarterly credit for Top Rated sellers††

$30/qtr.

$30/qtr.

$30/qtr.

Dedicated customer support††

No

No

Yes

Build your brand

Basic

Premium

Anchor

Build your brand

Store home pageA single, branded place on eBay where all your listings live.

Yes

Yes

Yes

Customized web addressGet your very own URL (www.stores.ebay.com/yourstorename) so you can drive buyers directly to your Store.

Yes

Yes

Yes

Featured itemsPromote 4 featured items on your Store homepage.

Yes

Yes

Yes

Store categoriesHelp buyers browse your Store with 300 custom categories.

300

300

300

BrandingAdd a billboard, logo and description to express your brand, show your products, or announce a promotion or Store event.

Yes

Yes

Yes

Subscriber discountsTake advantage of partner discounts on select services to help you manage and grow your business.

Yes

Yes

Yes

Manage your sales

Basic

Premium

Anchor

Manage your sales

Free sales management toolsUse these valuable free tools to help you save time, improve customer satisfaction, and scale your business

Seller Hub Exclusive Features***

Seller Hub Exclusive Features*** plus Selling Manager Pro (reg. $15.99/month)

Seller Hub Exclusive Features*** plus Selling Manager Pro (reg. $15.99/month)

Vacation holdPut your listings and Store "on hold" while you're away.

Yes

Yes

Yes

Drive traffic

Basic

Premium

Anchor

Drive traffic

Exclusive tools to optimize your listingsTake advantage of powerful tools that help boost sales and visibility. (Promotions Manager and Promoted Listings)

Yes

Yes

Yes

On eBayA link to your eBay Store will appear on all of your listings.

Yes

Yes

Yes

Listing frameAdd your Store header, search box, and category navigation to all of your listings in your item description.

Yes

Yes

Yes

Off eBay email marketing and promotional emails (per month)Keep your customers coming back with customized e-newsletters and promotional emails.

5,000

7,500

10,000

Promotional flyersCreate promotional flyers and include them with your shipments to drive repeat business.

Yes

Yes

Yes

Business collateral templatesBoost your brand and establish a professional image with these downloadable templates.

Yes

Yes

Yes

Search engine keyword managementOptimize your Store for search engines and increase your exposure on the web.

Yes

Yes

Yes

Which Stores subscription is best for you?

 

Basic

Premium

Anchor

Who’s it best for?

  • For sellers listing at least 250 items a month or those who list high-value items and wish to take advantage of lower final value fees.

  • For sellers listing at least 1,000 items a month.

  • For sellers listing at least 10,000 items a month and those who want complete selling support.

What are the requirements?

Fee illustrator

Want extra help finding the Stores subscription that best fits your business?
Use the fee illustrator for personalized recommendations based on your selling activity.

Have a question?

Find answers in our FAQ center.

Go to FAQs

**Pay no insertion fees for allotted free listings per calendar month. Optional fees, including advanced listing upgrade fees, supplemental service fees, and final value fees still apply.

***Sellers must have a valid eBay registration and shipping address in the US. Not valid for shipping addresses in the US Protectorates, APO/FPO, and PO Boxes. Sellers using My eBay can verify their registration address at My eBay > My Account > Addresses > Registration address.

†Motor Vehicles, Real Estate, Heavy Equipment, Concession Trailers & Carts, Imaging & Aesthetics Equipment, and Commercial Printing Presses are excluded. Terms are subject to change. Learn More.

††Sellers must have a valid eBay registration address in the US. Sellers using My eBay can verify their registration address at My eBay > My Account > Addresses > Registration address.