In this article
	Benefits and features of Store inventory format Managing your inventory Where do Store inventory listings appear? Revising your listings Using listings that have variations Driving traffic to your Store inventory listings and your Store

Benefits and features of Store inventory format

As an eBay Store seller, you can list your items in our Store inventory format. Here are some features and benefits of this format:

• Items are listed at a fixed price so there is no bidding.

• Listings can have an unlimited duration. Ways you can list are:

  • 30 days and automatically renew every 30 days

  • Good ‘Til Cancelled so the listing stays active until you end it

• Listings have a different fee structure than auction-style and fixed price listings:

  • Lower listing fees: Store inventory format lets you offer a greater range of inventory at a low cost

  • Higher final value fees if the item is sold

• Listing upgrade features have a different visibility level and fee structure than auction-style and fixed price listings.

Managing your inventory

Use Store inventory format as your inventory management system. Because of their lower cost and longer duration, your listings can be used to track of the number of items available and their cost. Together with Selling Manager Pro, it’s an efficient and useful business tool.

Where do Store inventory listings appear?

Listings have less visibility in regular search and browse results than auction-style and fixed price listings.

• Store Inventory listings appear in the main search results when 30 or fewer auction-style and fixed price results surface in the following searches:

  • Regular search and browse results

  • Product Details or Catalog pages if you include product details.

• Store inventory listings appear in the main search results after auction-style and fixed price listings when buyers select the Include Store Inventory option in search results.

• Store inventory listings are shown in specialized searches for:

  • Your eBay Store

  • Seller's other items, which buyers access by clicking the View seller's other items link

  • eBay Stores

Upgrade features in a Store inventory listing always appear when buyers view your Store.

Revising your listings

You can change information on a Store inventory listing after a sale, except:

• Duration

• Category

• Title

• Format

For more details, see Changing your listing.

If your Store inventory listing has a pending Best Offer there are limited changes you can make. We recommend that you accept or reject the offers before revising your listing.

If you have purchases on your multi-quantity fixed price listings, you can see the purchases, and information on the listing at the time of purchase, from the Purchase history page. Buyers can see only the item they purchased from the Order details page.

Using listings that have variations

Listings that have variations are multi-quantity fixed price listings where you can show variations of an item in a single listing. For example, you might sell a T-shirt that comes in various sizes and colors. When you list all the T-shirt’s variations in one listing, buyers can find and buy the variations they want without scrolling through search results.

Currently, you can list items with variations in most of the categories in Clothing, Shoes & Accessories and Home & Garden. 

Listings that have variations appear in search results the same as other Store inventory listings.

We’ll track your inventory for each variation and when the quantity reaches zero, we’ll mark it “out of stock” until you replenish your inventory. However, if you are ever out of stock for all variations, your listing will end. You’ll need to relist to keep selling the item.

See the List your product with variations tutorial.

Driving traffic to your Store inventory listings and your Store

The Store inventory format complements auction-style and fixed price formats. To ensure maximum exposure for your items, we recommend that you list in all formats.

• Use auction-style and fixed price format to ensure your items appear in search results, and cross-promote your Store and Store inventory in those listings.

• Make sure you include your Store branding, such as logo, theme, and colors, and your Store's web address in your listings, packing slips, and emails.

• When you list your item add links to your Store's home page, Store categories, or Store inventory items.

• Set up your cross-promotions to promote Store inventory items to buyers when they view, bid on, or win your other items.

• Make sure you include your Store’s web address on packing slips and correspondence with buyers.

• Read other tips for promoting your Store.