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A Second Chance Offer is an opportunity for you to offer an item to someone other than the winning bidder after the listing ends.
When to use a Second Chance Offer
You can make a Second Chance Offer to someone when:
Your item didn’t sell because the reserve price wasn’t met
You have duplicate items for sale
The winning bidder didn’t pay you
If the winning bidder didn’t pay you, try to resolve the issue with the original buyer before sending a Second Chance Offer to another bidder. Learn more about what to do when a buyer doesn’t pay.
How it works
When you send a Second Chance Offer, the bidder receives a message asking if they’d like to buy the item at a Buy It Now price equal to their last bid amount. It’s up to the buyer to decide whether to accept the offer.
For example, if the bidder’s last shown bid was $75.31, your offer will contain a Buy It Now price of $75.31.
In a few categories of items in eBay Motors and Business & Industrial, you can specify the offer price as long as it is less than or equal to the item’s reserve price. See the list of categories.
Sending an offer
To send a Second Chance Offer:
On the Activity tab under Sell, click the “Sold” or “Unsold” link.
From the Action pull-down menu next to the item, click the “Second Chance Offer” link.
Click the Continue button.
Select the bidders you want to send offers, the duration of the offers, and write a personal message.
You’ll receive a copy of the offer email that’s sent to bidders.
Canceling an offer
To cancel a Second Chance Offer, type the item number for the offer you want to cancel (not the original item number) into the Ending Your Listing Early form. Canceling is recommended if you want to extend an offer to another non-winning bidder without waiting for the first offer to expire, or if you have more offers open than items available.
Quick answers about Second Chance Offers
Quick answers How long do I have to send a Second Chance Offer? |
60 days after the listing ends. | How does the bidder receive the offer? |
We send the offer to the bidder’s email address. The email is sent from eBay and the subject line is, “You have a Second Chance Offer.”
Bidders can also locate and verify all Second Chance Offers in the Messages tab of My eBay. | How long does the bidder have to respond? |
You select the offer’s duration, choosing from 1, 3, 5, or 7 days. If the bidder doesn’t respond within that time period, the offer expires.
You can’t make another offer to the same bidder, so be sure to give your bidder time to respond. | What does it cost to make a Second Chance Offer? |
Making an offer is free. If the offer is accepted, you pay the Final Value fee. | Can I send offers to more than one bidder? |
Yes, you can send offers until the list of bidders is exhausted. However, you can’t send more than one Second Chance Offer to the same bidder.
If you have duplicate items, you might want to send an offer for each item you have for sale. If you have only one item, you can still send multiple offers, but you risk having more than one offer accepted. If this happens, you must cancel all but one offer.
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The fine print
In the unfortunate event that you have an Unpaid Item, you can send a Second Chance Offer to any one of your non-winning bidders to try to complete your sale. However, you should ensure that everything possible has been done to resolve the issue with the high bidder before sending a Second Chance Offer to another bidder. See the Unpaid Items policy for details.
You can leave feedback for the winner of the original item and for the buyer who accepts the Second Chance Offer. Buyers, as usual, can leave feedback for the seller.
In the following categories of eBay Motors and Business & Industrial, you can specify the Second Chance Offer price as long as it is less than or equal to the item’s reserve price.
Business & Industrial
Agriculture & Forestry > Tractors & Farm Machinery
Construction > Heavy Equipment, Trailers
Food Service & Retail > Concession Trailers & Carts
Healthcare, Lab & Life Science > Imaging & Aesthetics Equipment
Industrial Supply, MRO > Fork Lifts & Other Lifts
Manufacturing & Metalworking > Manufacturing Equipment
Manufacturing & Metalworking > Metalworking Equipment
Office, Printing & Shipping > Commercial Printing Presses