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Cross-promoting – showing your other items to buyers – is a powerful tool to give buyers more options with their shopping experience. Showing other items can help you sell more items per buyer, and sell to more buyers Your items will appear with thousands of other listings and in emails to drive traffic to your items and your Store. You can act as the salesperson, showing the right items at the right time.
When buyers see your cross-promotions
Buyers can see your other listings in several ways:
While they’re viewing one of your items
When a buyer places a bid or chooses Buy It Now for one of your items
In emails to buyers who are watching your item, or who asked to be notified when one of your listings has ended
In My eBay when the buyer has designated you as a Saved Seller or Saved Store
With thousands of similar listings from other sellers
In addition, other sellers’ listings will be displayed on your pages.
How to use cross-promotions
To use cross-promotions:
Go to My eBay and click the Marketing Tools link.
Click the Cross-Promotion link in the left navigation.
Select the Yes check box near the top of the page. Your selection will apply to all of your active listings.
Note: If you do not have other items to display, then only items from other sellers will be displayed in this section of your listing. Cross-promotions can appear in listings with any selling format except Live Auctions or multiple item listing (Dutch) auctions and in any category except Adult Only.
How cross-promotions appears to buyers
When a buyer bids on one of your items, up to 12 of your other items are shown to the buyer.
Pictures appear for listings with a Gallery Picture and for listings using eBay Web Hosting. The first picture uploaded to eBay Web Hosting will be used.
Canceling cross-promotions
Although it is not generally recommended, you can choose not to partcipate in cross-promotions by doing the following:
Go to My eBay and click the Marketing Tools link.
Click the Cross-Promotion link in the left navigation.
Select the No check box near the top of the page. Your selection will apply to all of your active listings.
Your items will still be shown on pages and emails directly related to your listings, and other sellers' items will not be displayed in your listings.
