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Jewelry, precious metals, and loose beads policy
When you sell jewelry, precious metals, and loose beads on eBay, you must comply with this policy. First, be sure to select a category that matches the item listed. Second, be sure to provide clear and accurate information in the item description. Listings that misrepresent (or appear to misrepresent) the true nature or value of the item being sold may be removed from eBay.
For more details, see the What are the guidelines? section below.
This policy is based on guidelines issued by the US Federal Trade Commission. Please familiarize yourself with the FTC guidelines and make sure your listing follows these guidelines. If it doesn't, it may be removed, and you may be subject to a range of other actions, including restrictions of your buying and selling privileges and suspension of your account.
What are the guidelines?
To list items in the Fine Jewelry category, both the setting and the stones (if there are any) must follow these guidelines:
The following kinds of items should only be listed in the Fashion Jewelry category:
A diamond is a mineral consisting essentially of pure carbon, crystallized in the isometric system with a:
When listing diamond jewelry, you must select the Main Stone Treatment that matches the diamond's characteristics:
When listing loose diamonds, you must sell them in the category that matches the diamond's characteristics.
All rough diamonds must be listed in the Loose Diamonds & Gemstones > Diamonds (Rough Natural) category and must comply with the Kimberley Process Certification Scheme (KPCS), an international initiative to control and monitor the trade of rough diamonds. Countries participating in the KPCS, including the United States, prohibit the import or export of rough diamonds to non-participant countries. In addition, shipments of rough diamonds from or to a participant country must be controlled through the KPCS.
All listings for rough diamonds on eBay must state that the seller complies with the Kimberley Process and that the diamond is accompanied by a Kimberley Process certificate. For more information on this process, visit the US Department of State website.
Stones not meeting the definition of diamond:
If the stone doesn't meet the above definition for a diamond, you can't list your item in the Diamond or Fine Jewelry category and you can't use the word "diamond" in your listing title or description. You should describe the actual material the stone is made of, such as:
Authentic gemstones that have been enhanced can be listed in the Fine Jewelry category as long as you select the correct Main Stone Treatment when listing the item. For treated gemstones, you also need to clearly specify in your listing if the treatment is one of the following:
Manufactured stones can be listed only in these categories:
Don't list manufactured stones in the Fine Jewelry category or in any categories intended for genuine gemstones.
If the mineral composition of the stone or gem is different from the natural mineral, you must clearly identify the item as such throughout your listing. For example, use words like "imitation pearl" or "simulated ruby" in both your listing title and your description.
You can list these items only in the Loose Beads category.
The state of Hawaii regulates the sale and advertisement of jewelry made from the rare shells that come from the Hawaiian island of Niihau. If you'd like to sell these items, be sure to follow these guidelines:
A precious metal is defined as:
Solid precious metals cannot be plated or filled. If your item doesn't qualify as a precious metal, be sure to follow these guidelines:
Due to concerns from buyers about jewelry that they have received, we may not allow certain certification companies to be used on eBay.
To improve the shopping experience on eBay, sellers who list jewelry in the U.S. are required to include important product details in their listing titles and descriptions. This helps to make sure that buyers have a clear understanding of what they're buying before making a purchase.
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