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|Multi-quantity Fixed Price listings with variations|
List multiple variations of a product including color and size in one 35¢ listing!
Save big on listing time and fees!
Include multiple product variations in one Fixed Price listing. Price each variation just the way you want. For example, sell all the colors and sizes of Hanes Women's and Girls' Classic Fit shirts in a single 35¢ listing. Charge $7.95 for girls' sizes and $9.95 for women's.
Use multi-variation listings to maximize your sales.
Frequently Asked Questions
What are multi-variation Fixed Price listings?
Multi-variation Fixed Price listings allow you to include multiple variations of one product (such as color and size) in one low-cost, multi-quantity Fixed Price listing, and price each variation differently. For example, you could create a listing that combines all the colors and sizes in your inventory of Lands' End Women's Fine Gauge Cotton Cardigans and charge $29.95 for regular sizes and $39.95 for plus sizes.
What's the difference between the new multi-variation Fixed Price listing and the current "choice" listings?
In multi-variation listings, buyers select the variations they want from drop-down menus before clicking the "Buy" button. With multi-variation listings, you can manage your inventory right in the listing—as items sell, remaining quantities for each variation are automatically adjusted.
Why is eBay introducing multi-variation Fixed Price listings?
eBay is introducing multi-variation listings for two main reasons: 1) to provide buyers an easier, more familiar shopping experience for popular products; 2) to provide sellers a way to significantly reduce costs by combining many single-quantity and/or multi-quantity Fixed Price listings into one, with the ability to manage their inventory within the listing.
In which categories are multi-variation Fixed Price listings available?
Multi-variation listings are available in all of Clothing, Shoes & Accessories and many Home & Garden categories. Other categories will be included in 2010.
In which Home & Garden categories are multi-variation listings NOT available?
Home & Garden categories NOT included at this time:
Inside the Home
Housekeeping & Organization
Kitchen, Dining & Bar
Tools & Home Improvement
Electrical & Solar
Heating, Cooling & Air
Plumbing & Fixtures
Yard, Garden & Outdoor Living
Outdoor Cooking & Eating
Outdoor Power Equipment
Pools & Spas EXCEPT four subcategories where listing with variations IS available (see question below).
In which Pool & Spa subcategories are multi-variation listings currently available?
Multi-variation listings ARE available in the following Pool & Spa subcategories:
Pool & Spa Covers
Pool Chemicals & Testing
Pool Parts & Maintenance
How do multi-variation listings work with Best Match?
As with all Fixed Price listings, Best Match looks at a number of factors: Recent sales, seller track record including detailed seller ratings (DSRs) and buyer satisfaction rating, title relevance, and item cost, including shipping cost.
In a multi-variation Fixed Price listing, Best Match also looks at the variation information to determine relevance. Each variation has its own Best Match score. Which score is used depends on how the buyer searches. The position of the listing in search is based on the highest Best Match score of the variations that match the buyer's search.
Will this change with the updates to Best Match coming in September?
In September, Best Match will assign Fixed Price listings a "listing performance score"-the listing's recent sales in relation to the number of impressions it received. For multi-variation listings, sales for all variations will count for the listing's recent sales. Get more details on how Best Match is changing and how it will work for multi-variation Fixed Price listings.
Does including variation information in my listing title help my position in Best Match?
No. For multi-variation listings, Best Match looks at the variation information as well as title to determine relevance. That's why we recommend saving all 55 characters of your title for other differentiating information.
What factors reset the recent sales score of my multi-variation listing if I revise or relist?
As of July 27, 2009, raising the price or changing the title will not affect your recent sales or listing performance score. Changing the item condition from specified to unspecified or changing the category will continue to negatively impact your recent sales score. We understand that actively managing prices provides a competitive advantage in some markets. However, if your changes make your listings less competitive and result in a decrease of your recent sales or listing performance score, those listings will appear lower in search.
Does deleting or adding variations reset my recent sales score?
No, deleting or adding variations does not reset the recent sales score of the other variations.
Can I add quantity to multi-variation listings after there are purchases?
Yes, you can add quantity even after there are purchases for a variation.
Can I convert or combine my existing listings to multi-variation listings and vice-versa?
If you want to convert one or more existing listings to a multi-variation listing, you need to end your existing listings and create a new one.
Conversely, if you have a multiple-variation item listing and want to change it to another format, you have to end that listing in order to use the merchandise in that listing for a different format.
If I do end my listings to combine them into one multip-variation listing, what happens to the recent sales scores of my original listings?
As with any other Fixed Price listings, if you end the listing, its recent sales score is ended as well. That's why eBay recommends you list new inventory in multi-variation listings and consolidate existing listings only when the benefit of creating a new multi-variation listing outweighs the value of the recent sales scores of your current listings.
What are the Insertion Fees for multi-variation listings?
The Insertion Fee is 35¢—the same as the Insertion Fee for any other multi-quantity Fixed Price listing in the Clothing, Shoes & Accessories and Home & Garden categories.
How do the fees for listing upgrades such as Featured First or Gallery Plus work?
Fees for listing upgrades such as Gallery Plus or Featured First are applied only once to multi-variation listings, the same as for a multi-quantity Fixed Price listing. The single feature fee covers all variations in the listing.
What are the Final Value Fees for multi-variation listings?
Final Value Fees for each transaction on any variation are the same as for any other multi-quantity Fixed Price listing for the category.
Are extra pictures included with my Insertion Fee for multi-variation listings?
Yes, you can upload separate sets of pictures for variations. You pay for only one set—the set with the most pictures.
Can I use optional second categories for multi-variation Fixed Price listings?
You can use an optional second category for your multi-variation listing, provided both categories offer multi-variation listings.
What items cannot be combined in multi-variation Fixed Price listings?
Different brands and different functional products can't be combined. In most cases this would be a violation of eBay's Circumventing Fee policy. For example, you could not create a listing that combines different brands of fine gauge cotton cardigans into one listing. You also could not create a listing with the traits Article, Size and Color, where "Article" refers to shirt, pants and jacket to make the single listing include an entire outfit.
Can different variations from the same multiple-variation listing be included in a single transaction?
No, different variations must be purchased in separate transactions. However, as for current multi-quantity Fixed Price items, it is possible to purchase a multiple quantity of one variation in a single transaction.