Shill Bidding Policy

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For the eBay marketplace to succeed, buyers must have faith in the integrity and fairness of the marketplace. Shill bidding damages the integrity and fairness of the marketplace. For that reason, we prohibit shill bidding.

Our shill bidding policy is very simple:

Shill bidding is bidding by anyone—including family, friends, roommates, employees, or online connections—that artificially increases an item's price or apparent desirability. In addition, members can't bid on or buy items with the intent to artificially increase a seller's Feedback or to improve the item's search standing. Shill bidding is not allowed on eBay.

Violations of this policy may result in a range of actions, including:

  • Listing cancellation
  • Forfeit of eBay fees on cancelled listings
  • Limits on account privileges
  • Loss of PowerSeller status
  • Account suspension
  • Referral to Law Enforcement


The information in this tutorial shouldn't be considered legal advice. If you have a specific question about whether your eBay listing and bidding behavior is legal, you should contact a lawyer. In the interests of maintaining trust across our global platform, eBay policies may sometimes be more stringent than the law in certain places.

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