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2013 Spring Seller Update: Fee update

All sellers! List FREE*—fixed price or Auction-style—up to 2,500 listings per month.

Pay a final value fee as low as 4% only when you sell!

This spring, eBay will virtually eliminate the basic upfront cost to list for all sellers—here's how: with eBay's new everyday rate plans, all sellers get FREE listings* every month—fixed price or Auction-style. There's a plan to meet the needs of all sellers. For one low monthly fee you can subscribe to an eBay Store and get from up to 150 to 2,500 free listings*, with final value fees simplified to just five competitive category-based rates from 4%-9%*. With eBay standard rates, you still get up to 50 free listings per month—now either fixed price or Auction-style—and one simplified 10% final value rate*. Choose the plan that's best for you.

See the new plans at a glance

Use the Fee Illustrator to determine the best option for you.

Highlights

  • New eBay Stores subscriptions:
    • Starting May 1, 2013:
      • Pay no insertion fees on up to 2,500 total listings* per month with an Anchor Store subscription. The subscription fee for an Anchor store has been reduced to $179.95 per month with a yearly commitment and $199.95 for a monthly subscription.
      • Pay no insertion fees on up to 500 total FREE listings* per month with a Premium Store subscription: just $49.95 per month with a yearly commitment or $59.95 for a monthly subscription.
      • Pay no insertion fees on up to 150 total FREE listings* per month with a Basic Store subscription: just $15.95 per month with a yearly commitment or $19.95 for a monthly subscription.
    • Free listings* can be either fixed price or Auction-style.
    • As always, get up to 12 pictures per listing FREE (Motors Vehicles excluded).
    • Final value fees will be simplified to just five flat rates—as low as 4% and never more than 9% of the total amount of the sale—with a maximum fee of $250*.
    • Final value fees will always be lower with an eBay Stores subscription compared to standard fees, so if you sell more than 50 items a month, an eBay Stores subscription may be the right option for you.

    See plans at a glance for details. Use the Fee Illustrator to determine the best option for you.

  • New standard fees (fees without an eBay Stores subscription):
    • Continue to pay no insertion fees on up to 50 listings* a month. Starting April 16, these free listings can be either fixed price or Auction-style.
    • Add Buy It Now FREE to your Auction-style listings*.
    • As always, get up to 12 pictures per listing (Motors vehicles excluded).
    • Get the listing scheduler FREE and control when your listings start and end.
    • When your item sells, you'll pay one flat 10% final value fee based on the total amount of the sale, with a maximum fee of $250*.
    • eBay's standard fees may be the right choice if you sell occasionally or sell to earn extra cash. If you sell more than 50 items a month, you may benefit from the overall discounted rates that come with the new eBay Stores subscriptions.

    See plans at a glance for details. Use the Fee Illustrator to determine the best option for you.

  • For Top Rated Sellers:

    Your Top Rated Plus listings (listings with 1-day or less handling time and a 14-day or longer return policy) will continue to get a 20% discount on the sale price portion of your final value fees.

    See how the new everyday rate plans compare with Amazon selling fees!

  • Auction-style listings with Buy It Now:

    To keep the unique eBay Auction-style listings a great attraction for buyers, starting May 1, when you add Buy It Now to any Auction-style listing, it must be at least 30% over your listing's start price.

  • Heavy Equipment, Concession Trailers & Carts, Imaging & Aesthetics Equipment and Commercial Printing Presses:

    Final value fees for the new Heavy Equipment, Concession Trailers & Carts, Imaging & Aesthetics Equipment and Commercial Printing Presses categories within Business & Industrial will be 4%, with no maximum fee total. Current insertion fee of $20 still applies.

Everyday Rate Plans Subscription Rates (Subscriptions auto‑renew) Free Listings Insertion Fees (After your free listings per month; exclusions apply) Final Value Fees (Maximum fee $250, with percentages based on the total amount of the sale; exclusions apply)

Top Rated Plus listings get a 20% discount on item's final sale price*

Monthly Per month, with yearly subscription No insertion fees
(Auction-style or fixed price)
Auction-style
(Per listing)
Fixed price ‡
(Per listing)
Standard Fees (No eBay Stores subscription) N/A N/A Up to 50 FREE listings per month
(Exclusions apply)
30¢ 30¢ 10%
eBay Stores
Basic Store $19.95 $15.95 Up to 150 FREE listings per month
(Exclusions apply)
25¢ 20¢
4% Computers/ Tablets & Networking,
Video Game Consoles
6% Consumer Electronics,
Cameras & Photos, Coins & Paper Money, Stamps
7% Musical Instruments & Gear
8% Motors Parts & Accessories
9% Clothing, Shoes & Accessories,
Collectibles,
Home & Garden,
Camera & Photo Accessories,
Cell Phone Accessories, Some
Business & Industrial,
All Other Categories
Some category exclusions apply.
Premium Store $59.95 $49.95 Up to 500 FREE listings per month
(Exclusions apply)
15¢ 10¢
Anchor Store $199.95 $179.95 Up to 2,500 FREE listings per month
(Exclusions apply)
10¢

Take Action

  • With these updates, many sellers will pay lower fees by subscribing to an eBay Store or upgrading their current subscription. Use the updated Fee Illustrator to see how to get the lowest fees based on the way you sell. To calculate your fees for a specific listing, use the updated Fee Calculator.
  • Learn more about all the benefits and great marketing tools you get with an eBay Stores subscription.
  • Current eBay Stores subscribers: Your current subscription automatically updates to the new monthly subscription pricing and terms on May 1, and you will be billed monthly unless you change or cancel your current subscription.

Best practices

  • Take full advantage of your free listings—list more! Remember, where applicable, there is no insertion fee. You pay a final value fee only when your items sell.
  • If you're an eBay Top Rated Seller, make sure the Top Rated Seal appears on as many of your listings as possible by offering 1-day or shorter handling time and a 14-day or longer return policy. You'll save 20% on final value fees for those listings.
  • If you're not currently an eBay Top Rated Seller, learn what it takes to achieve and keep Top Rated Seller status, and how to save 20% on final value fees.
  • Load up on pictures! Up to 12 pictures are FREE (Motors Vehicles excluded), and adding multiple high quality pictures goes a long way help sell your items.
  • To pay the lowest fees, offer free shipping or charge as little as possible for shipping. Free shipping also helps increase the chances of having the Fast 'N Free logo on your listings, shown to increase sales as much as 11%†.
  • †Percentage calculated is based on sales of listings that converted to Fast 'N Free. Individual seller results may vary. Percentage increase in sales depends on, among other things, item price, inventory, shipping cost, shipping speed offered and historical performance of seller.

Frequently Asked QuestionsExpand all  |  Collapse

What are the updates coming to eBay fees?

The basic upfront cost of listing on eBay will be virtually eliminated with free listings* for all sellers, as described below. Final value fees are being simplified across the board so you can see at a glance what you'll pay. Use your sales data with the Fee Calculator and Fee Illustrator to select the eBay Stores subscription that works best for your business and to pay the lowest fees possible.

Standard selling fees

If you're paying standard selling fees (no eBay Stores subscription), you'll still get 50 free listings a month, and starting April 16, your free listings can be either fixed price or Auction-style*. Optional fees (including advanced listing upgrades and supplemental service fees) and some exclusions apply.

The standard final value fee will be increased from 9% to 10%, with a maximum final value fee of $250 regardless of the selling price (listings in Real Estate, Motors Vehicles, Heavy Equipment, Concession Trailers & Carts, Imaging & Aesthetics Equipment and Commercial Printing Presses categories excluded). See plans at a glance.

The listing scheduler that allows you to set the time your listings will start and end as much as three weeks in advance will be free for sellers paying standard fees.

Updates to eBay Stores subscriptions

Starting May 1, you'll get even more free listings, fixed price or Auction-style: up to 2,500 total listings FREE* per month with an Anchor Store subscription, up to 500 total listings FREE* per month with a Premium Store subscription, and up to 150 total listings FREE* per month with a Basic Store subscription. Choose the package that fits your selling. Optional fees (including advanced listing upgrades and supplemental service fees) and some exclusions apply.

If you choose a yearly subscription your subscription fees will be the same as they are now. Monthly fees for Basic or Premium Store subscription will increase. For Anchor Store subscriptions, the monthly subscription fee is being significantly reduced, whether you purchase a month-to-month or yearly subscription. Note all eBay Stores subscriptions are renewed automatically unless you cancel and new monthly subscription fees will automatically apply to you starting May 1 unless you change your subscription. Subscription fees are billed monthly with both monthly and yearly subscriptions.

With eBay Stores subscriptions, final value fees will be simplified to five flat rates as low as 4%, and never higher than 9%, with a maximum final value fee of $250 regardless of the selling price (listings in Real Estate, Motors Vehicles, Heavy Equipment, Concession Trailers & Carts, Imaging & Aesthetics Equipment and Commercial Printing Presses categories excluded). See plans at a glance.

Note the terms and conditions for eBay Stores subscriptions are also changing, effective May 1. See new terms and conditions.

Other fee updates

To keep the unique eBay Auction-style listings a great attraction for buyers, the Buy It Now price added to these listings must be at least 30% higher than the start price.

New versions of the Fee Calculator and Fee Illustrator tools—using your own sales data—will make it easier to select the eBay Stores subscription that works best for your business and pay the lowest fees possible.

Heavy Equipment

Final value fees for the new Heavy Equipment category and Concession Trailers & Carts, Imaging & Aesthetics Equipment, and Commercial Printing Presses categories will be 4%, with no maximum final value fee. Free listings are not included in these categories and the insertion fee will continue to be $20. Note the following subcategories will be moving into the Heavy Equipment category the first week in May:

In addition, final value fees for the following subcategories will be 4%, with no maximum fee total:

  • Restaurant & Catering > Concession Trailers & Carts
  • Healthcare, Lab & Life Science > Imaging & Aesthetics Equipment
  • Printing & Graphic Arts > Commercial Printing Presses

Will there be any change to Motors Vehicles or Real Estate fees?

There are no changes to Motors Vehicles or Real Estate fees at this time.

Why is eBay making these updates?

These updates are a part of an ongoing effort to reduce the basic upfront cost of selling on eBay for all sellers, and to make it easier for sellers to see at a glance what it costs to sell. Higher-volume sellers (more than 50 items per month) will have robust choices to minimize their fees and maximize their profits.

How does this change benefit me?

You'll now be able to list FREE** on eBay, in the selling format you prefer—fixed price or Auction-style. With simplified final value fees, you can see at a glance what you'll pay when your items sell to choose the option that best fits your needs.

Are my overall fees going to change?

The majority of sellers with an eBay Stores subscription will see lower overall fees or no increase, provided they have the right plan. There will be a one percentage point increase in the standard final value fee rate. The updated Fee Calculator will give you a comparison between the current and future fees for a specific listing.

How can I see the best everyday rate plan for me?

Review your listings and selling practices to see how this change will impact you, and how you can optimize your listings and profits. You may benefit more if you upgrade or downgrade your current eBay Stores subscription. The updated Fee Calculator and Fee Illustrator tools can help you determine the best option for your sales.

Will there be a cost to use the Fee Calculator and Fee Illustrator?

No. The Fee Calculator and Fee Illustrator tools will be available to all sellers at no cost.

What do the updated versions of the Fee Calculator and Fee Illustrator do that the old ones didn't?

The updated versions of these tools will factor in the changes announced on March 19, 2013 to help you select the eBay Stores subscription that works best for your business, and pay the lowest fees possible. The new Fee Calculator will provide a comparison between current and future fees.

Where can I find these tools?

The Fee Calculator can be found at ebay.com/feecalculator, and the Fee Illustrator can be found at ebay.com/feeillustrator. You'll also find links to these tools in your monthly invoice and on select account activity and help pages.

How do these new fees compare to fees for selling on Amazon?

See for yourself!

When will these updates take effect?

The changes to eBay standard fees will go into effect beginning 00:00 (midnight PDT) on April 16, 2013. The fee changes for eBay Stores will go into effect beginning 00:00 (midnight PDT) on May 1, 2013.

Final value fee rates are determined when the item was listed. For "Good 'Till Cancelled" items, final value fee rates are determined by when the item last renewed. Items listed or renewed before 00:00 (midnight PDT on May 16 for standard sellers and May 1 for eBay Stores) will be charged the old FVF rates.

If you are a current eBay Stores subscriber, the new Stores subscription fees and terms will automatically apply starting May 1, 2013 without any action on your part.

Will this affect the fees I pay to PayPal?

There are no changes to PayPal fees at this time.

Are fees still based on the total amount of the sale—item price plus shipping?

Yes, as buyers typically take all costs into consideration when making a purchase—including shipping. You can potentially reduce your eBay fees when you offer free or low-cost shipping.

If I'm a seller paying standard rates (no Stores subscription), how will the fee update on April 16 impact my 50 free* Auction-style listings for the month of April?

On April 16, as part of the change to eBay standard rates, any remaining of the 50 free* Auction-style listings you were allotted on April 1 will expire. A new allotment of 50 free* Auction-style or fixed price listings will be granted for the remainder of the month of April.

I'm an eBay Top Rated Seller. How will this affect my listings that qualify for the 20% Top Rated Plus discount?

Your 20% discount will be applied on all listings where the Top Rated Plus seal appears, same as before. The only difference is that your discount will be applied to the new final value fee rates.

Get more details on Top Rated Seller requirements and benefits.

Which categories are impacted by this change, and are there any exclusions?

There will be fee changes for all categories, with the exception of Motors Vehicles and Real Estate. Note that fee changes for Heavy Equipment, Concession Trailers & Carts, Imaging & Aesthetics Equipment, and Commercial Printing Presses are different from other categories.

How do I choose the right listing format?

Here are some general guidelines to help you select the best format for you items.

Choose Auction-style when:

  • You're unsure of the value of your item and want it to sell right away, allowing the eBay Marketplace to determine its value.
  • You have unique and hard-to-find items that could attract demand and spur a bidding war, maximizing profits from your listing.
  • You are currently using Auction-style listings and you have a high sell-through rate (your items typically sell the first time you list them).
  • You sell sporadically and your items don't have recent sales to boost your item's search standing. Auction-style listings will have the option to be sorted by "Ending Soonest".
  • Add Buy It Now to your Auction-style listings and give buyers the option to purchase your item immediately or place a bid. Your listings will appear when buyers browse and search for items when clicking on both the Auctions only or Buy It Now only tabs in search results.

Choose fixed price when:

  • You have multiple items that you can place into one listing.
  • You know the value of your item or know the exact price you need to get for it.
  • You have a lot of inventory and want to minimize your upfront Insertion Fees.
  • You want your items to be available to buyers for more than seven or 10 days.

Use a combination of both Auction-style and fixed price by adding Buy It Now when:

  • You sell a variety of items and want to attract both bidders and buyers - those looking for a deal on Auction-style listings and others who prefer the convenience of Fixed Price purchases.
  • You want to maximize demand for your inventory and leverage Auction-style and Fixed Price to help drive bidders and buyers to your other listings.

What impact will this have on Good 'Til Cancelled listings?

Good 'Til Cancelled listings from sellers without an eBay Stores subscription renewed on or after 00:00 (midnight PDT) on April 16, 2013 will be subject to these changes. Good 'Til Cancelled listings from sellers with an eBay Stores subscription renewed on or after 00:00 (midnight PDT) on May 1, 2013 will be subject to these changes. Insertion fees and advanced listing upgrade fees are charged every 30-day period. Note your Good 'Til Cancelled listings will count toward your monthly free listings when they are automatically renewed every month.

Scheduler is now free for sellers without an eBay Store, but what about other advanced listing upgrades?

All other optional advanced listing upgrades will be available at their current prices.

I list using a third party tool. When will it be updated to reflect these changes?

Third party tools will reflect the new fees when they take effect.

What types of listings count toward my free insertion fee limit?

The following count toward your free limit:

  • New listings
  • Relisted items—per listing—when eligible under our guidelines and site policies. Note this also includes any existing Good 'Til Cancelled listings. These are counted in each month's allotment at the time they automatically renew.
  • Listings that you end early, or we end early due to an eBay policy violation or other reason
  • Duplicate identical Auction-style listings (even if one or more of those listings doesn't appear on eBay)

How will I know how many of my free listings have been used per month?

You can keep track of your free listings in My eBay, on the All Selling page, under Listing Offers at the bottom of the page.

Will my number of free listings be affected if I take advantage of a pricing promotion?

You'll be able to list up to the amount that the promotion provides throughout the duration of the promotion without impacting your normal number of monthly free listings. For example, let's say you're a seller without an eBay Stores subscription who has been invited to participate in a 3-day promotion to list up to 100 items Auction-style free. So far this month, you've used of 10 of your monthly free listings. Per the specifics of the promotion, you can list up to 100 items Auction-style free during the time of the promotion, and still have your remaining allotment of 40 free non-promotional listings to use throughout the course of the month.

Why does my Buy It Now price now have to be 30% over my start price?

With the introduction of free fixed price listings, eBay is making this change to better differentiate between fixed price and Auction-style listings, and to keep the unique eBay auction-style listings a great attraction for buyers. This change goes into effect on May 1, 2013.

Will I still be able to add Buy It Now for free on my Auction-style listings?

Sellers without an eBay Store can add Buy It Now for free to any of their free Auction-style listings. Sellers with an eBay Store can add Buy It Now to any of their Auction-style listings for between $0.05-0.25 per listing, depending on the item's starting or reserve price.

What is the listing scheduler function, and how does it work?

Listing scheduler allows you to control the time your listings start and end by scheduling them in advance, by as much as 3 weeks. This function is free to all sellers without an eBay Stores subscription.

Should I subscribe to an eBay Store? What are the benefits?

When evaluating the benefits of an eBay Store, consider your listing volume and most frequently preferred listing format. For many sellers, an eBay Stores subscription can reduce overall fees significantly. Having an eBay Store is also one of the best ways to establish your brand with a custom Store home page and custom header and logo that appear in your listings. You'll also get powerful tools to help build, manage, promote, and track your eBay presence for greater selling success.

Use the updated Fee Illustrator to determine which eBay Stores subscription is right for you.

How do I subscribe to an eBay Store, or upgrade my eBay Stores subscription?

You can subscribe to an eBay Store here. You can upgrade your current Store subscription under Manage My Store in the Account tab in My eBay.

If I subscribe to an eBay Store, does that mean I'm officially a business?

Subscribing to an eBay Store does not automatically classify your account as a business account. Find out how to register as a business on eBay.

Will eBay Stores subscription fees be more than they are today?

For Basic and Premium Stores subscriptions, monthly subscription fees will remain the same if you opt for a yearly subscription. If you do nothing and maintain your current Basic or Premium subscription on a month-to-month basis, you will see an increase in fees. Compared to the current rates, monthly fees for an Anchor level subscription will be significantly reduced, and selecting a subscription will deliver even more savings. See plans at a glance.

I'm already an eBay Stores subscriber. What happens if I don't convert my current subscription to the upcoming changes?

As a current subscriber, your store subscription will continue as a monthly subscription with automatic renewal, but you will be charged a monthly fee at the new rate. New eBay Stores terms will be applicable effective May 1. New subscription fees are effective on May 1, but final value fees charged will be based on the final value fee in effect on the date the item was listed or renewed.

I'm already an eBay Stores subscriber. Do I have to wait for my current subscription to run out before I can upgrade?

You can upgrade your subscription at any time, and all upgrades are effective immediately. Your next seller invoice will include subscription fees for the prorated number of days between the effective date of your new subscription and the end of that month, as well as subscription fees for the following month. You will be billed for this period even if you cancel or downgrade your subscription within this period. Yearly subscriptions are subject to an early termination fee.

What if I want to change from a monthly to a yearly subscription?

Starting May 1, you'll be able to change your monthly subscription to a yearly subscription by going to My eBay > Subscriptions and choosing the yearly option. The yearly subscription rates will be effective immediately. Your next seller invoice will include subscription fees for the prorated number of days between the effective date of your subscription and the end of that month, as well as subscription fees for the following month. Note: all yearly eBay Stores subscriptions will renew automatically until cancelled.

What if I have a yearly eBay Stores subscription after May 1 and want to change my subscription level?

You can upgrade your yearly subscription at any time—with no early termination fee—and pay the monthly rate associated with the upgrade from that point onward. If you upgrade your store level but switch from a yearly subscription to a monthly subscription, you will be subject to an early termination fee equal to 1/3 the remaining value of the original commitment (e.g. if you have 3 months left in your yearly subscription, you'll pay an early termination fee equivalent to a 1 month subscription fee at the yearly rate). You can also downgrade a yearly subscription, but you will be subject to an early termination fee equal to 1/3 the remaining value of the original commitment.

What if I want to terminate my current Stores subscription?

If you do not want to be on new eBay Stores subscription pricing, you'll need to cancel your subscription by 23:59:59 PT, April 30, 2013. If you signed up for your store for the first time after April 2, 2013 and cancel by 23:59:59 PT, April 30, 2013, you'll be charged for the 30-day minimum. Pricing for any of those 30 days that fall after April 30, 2013 will be based on new pricing. To cancel your current subscription, click on Subscriptions within the account tab of My eBay, then click Cancel Subscription.

What happens if I cancel a yearly eBay Stores subscription early?

If you cancel a yearly subscription before the last month of your subscription, you will be billed until the end of the current month, and may be charged an early termination fee based on the remaining months of the subscription term.

How have the final value fees been simplified?

If you have an eBay Stores subscription, the final value fees will be streamlined to five flat rates—from 4% to 9%—based on the category the item sold was listed in. If you don't have an eBay Stores Subscription, you'll pay one flat 10% final value fee based on the total amount of the sale. See plans at a glance.

Are there requirements for opening an eBay store? Are the performance requirements for eBay Stores changing?

Performance requirements are not changing. To open an eBay Store, you must meet the following requirements:

  • You must have an eBay seller's account.
  • You must have a Verified Premier PayPal account.
  • To open a Premium or Anchor Store, you cannot have a below standard seller performance rating as shown in your Seller Dashboard.

Are eBay Stores features or tools changing?

No. You'll still enjoy all the great tools, features and benefits as before.

When does a calendar month start and end?

A calendar month begins at 12:00:00am Pacific Time on the first day of each month and ends at 11:59:59 pm Pacific Time on the last day of the month.

Do final value fees apply for free insertion fee listings?

Yes. Final value fees apply when your item sells.

What if I list an item in two categories?

If you list in 2 categories, you'll be charged the regular insertion fee for the second category.

Are all categories eligible for free insertion fee listings?

You can take advantage of your free listings in all categories but Real Estate, Motors Vehicles, Heavy Equipment, Concession Trailers & Carts, Imaging & Aesthetics Equipment and Commercial Printing Presses. See all exclusions and restrictions. These same exclusions and restrictions will also apply to free listings included with eBay Stores subscriptions.

What about multi-item listings, or multi-quantity fixed price listings with variations—how will those count towards my free insertion fee limit?

Each multi-item listing or multi-quantity fixed price listing with variations will count as one listing towards your monthly free limit.


* Pay no insertion fees for your allotted free listings per calendar month. Optional fees, including advanced listing upgrades and supplemental service fees, still apply. Motors Vehicles, Real Estate, Heavy Equipment, Concession Trailers & Carts, Imaging & Aesthetics Equipment and Commercial Printing Presses are excluded. 12 free pictures does not apply to Motors Vehicles listings. Terms are subject to change. Learn more.




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