From collectibles to cars, buy and sell all kinds of items on eBay
aAdvanced Search
Home > Sell > New item page
New item page rolling out to more buyers

The new page is coming, with bigger, better pictures, a real-time countdown timer for Auction-style listings, and much more.

  • Key things to look for
  • How to preview your listings



    Key things to check in your listing:
    1. Photos: The new page puts your item front and center with bigger, better pictures. Later this year, a special zoom function will let buyers roll over your picture for a close-up look. Make sure your item shines by uploading high quality pictures, 1,000 pixels or larger.

    2. Item descriptions: For security reasons, the new page hosts the content you generate in a different location than eBay-generated content. In a few cases, this may cause some item descriptions to look "broken." If you see a problem with your description, see the Frequently Asked Questions for tips on how to fix it.

    3. Cross-merchandising: Sellers will also have the option to cross-merchandise on other each others' relevant item pages. You can choose not to have cross-merchandising on your item pages, but your relevant items won't appear on other sellers' items pages. You'll want to consider the trade-offs carefully.
    To preview your listings, click the "Switch to the new version of this page" link at the top of your listing.





    Frequently Asked Questions

    About the new item page
    Questions for Stores sellers
    What to look for with your listings
    Motors

    ABOUT THE NEW ITEM PAGE

    Why did eBay redesign the item page?
    The new item page is more visually appealing with a more structured layout, larger pictures, a real-time countdown timer, easier bidding and more.

    What is the timing of this change?
    The new design started with a small percentage of members in early 2009, and will be available more widely by mid-2009.

    Where can I see the new design?
    If you have active listings, you can go to any of those listings now and click on the "Switch to the new version of this page" link on the top right to see the listing in the new format.

    What's changing?
    • We added the following new features at the top of the item page:
      • Larger item pictures at the top of the listings
      • Real-time countdown for auctions that are ending in 24 hours
      • Report This Item link
      • Link to shipping table
      • Estimated delivery and handling time

    • We enhanced or highlighted these existing features at the top of the page:
      • Item condition
      • Item location
      • Payment methods accepted
      • Buyer protection
      • Return Policy
      • Seller Feedback score

    • We removed the following features/links from the item page:
      • High bidder name
      • Multiple Feedback information and links
      • Listing start time
      • Listing promotion type (Home Page Featured, Gallery Featured or Featured Plus)
      • Icons near seller name such as Top X reviewer, ID Verify, New user and About Me
      • Skype me buttons and related Skype functionality such as the download Skype link
      • Get alerts

    • We moved these links from the top of the item page to the Shipping and Payments Tab. The process for all remains the same:
      • Immediate payment required
      • Get it Fast
      • PayPal account required
      • Shipping insurance
      • Dynamic transit time

    Why did you decide to remove things like High Bidder, Seller Location and Member Since?
    This information is less important to buyers making a purchase decision than information such as item condition, pictures, payment options and return policy. Most of this information is still available just a click away. High bidder is available in the bid history page and Member Since is available in the user's My World or Feedback profile page.

    How can I give eBay feedback on the new design?
    If you land on the redesigned page, you'll see a link at the top that says "Send us your comments." Click on this link to send us your feedback on the new experience.

    Where are you showing other relevant merchandise?
    If you see the new page, you might come across more merchandise—from the same seller or other sellers—in these locations:
    • Below the description tab on open items
    • At the top of closed items
    • In a separate merchandising tab called Related Items
    We're displaying merchandise in these areas to give shoppers more relevant results and help boost conversion and order size. If you offer shipping discounts on multiple purchases, you'll give buyers added incentive to buy more from you.

    Will higher priority be given to items from the seller items?
    Yes. We will always prioritize same seller items in all our merchandising.

    As a seller, can I opt out of this merchandising?
    Yes, but if you do, your merchandise will not appear on other sellers' item pages, so it's important to consider the tradeoffs.

    To change your cross-promotion settings, go to My eBay > Account > Marketing Tools > Items Promotion Summary

    You can also change your cross-promotion settings on My eBay > Account > Site Preferences > Promoting Similar Items on eBay Pages and Emails > Marketing Tools > Items Promotion Summary.

    QUESTIONS FOR STORES SELLERS

    Will this item page only be shown for Store Inventory items?
    This new item page will be shown for all items from a Store seller, regardless of listing format.

    Will the listing frame we are familiar with remain or not?
    Yes, the listing frame lets you display your Store header or a combination of your Store header and the left-hand column category list.

    Will our logos be displayed? Do I need to make any changes to it?
    Yes, your logo will appear in the Store header. No changes to your existing logo are necessary.

    I'm using a customized listing template - how will that be affected?
    As of now, there will be no impact on customized listing templates.

    Can I still use cross promotions?
    No. Cross-promotions within Manage My Store will no longer be available.

    How can I configure the new personalized marketing message feature that is displayed in the Store header?
    This feature can be personalized in Manage My Store.

    Are descriptions going to be 710 pixels wide?
    No. Although we did announce this during eBay Live in 2008, we decided to revisit this change. Descriptions will now be flexible width with no size constraint, the same way they are currently.

    What is the impact on self-hosted pictures?
    None. Self-hosted pictures will continue to work normally.

    Will my vacation message display change?
    Yes, this message is going to be displayed more prominently above the item itself, like a status message.

    What other Store-related changes are included with this redesign?
    Store sellers will now have a customizable marketing message that will be displayed in the Store header to help display personalized messages or latest updates.

    WHAT TO LOOK FOR WITH YOUR LISTINGS

    Why am I seeing scroll bars around my item description?
    User-generated item descriptions are now being loaded inside an iFrame, which is a window placed within the View Item page. This helps eBay separate user-generated content from eBay content and may protect you from certain types of content that may harm your computer.

    Why is my listing description not loading?
    eBay listings contain both standard eBay content as well as user-generated descriptions. eBay hosts these different kinds of content in two separate locations. Occasionally, due to slow Internet connections, the user-generated description may not load right away. Try clicking the "Refresh" button on your browser to reload the page.

    Why is eBay using iFrames?
    Separating user-generated content, such as item descriptions, from eBay content enables eBay to provide an extra layer of security. The separation will prevent users from submitting HTML that may interfere with how eBay works.

    Why are all my HTML links inside my item description opening in new browser windows?
    In order to provide a consistent and easy experience for all users, all HTML links inside the item description will be opened in a new browser window. These are not the same as pop-ups and will not be blocked by pop-up blockers.

    Will the iFrame in my item description affect my search engine standings and the marketing of my listings?
    eBay serves a non-iFrame version of your listings to search bots and all non-browser based requests, so search engine standings will not be affected. The same non-iFrame version of your listings will be served to users with browsers that do not support JavaScript.

    Why are my scripts only working inside the item description area?
    User-generated item descriptions are now being loaded inside an iFrame. This helps eBay separate user content from eBay content and further protect you from certain types of content that may harm your computer. With this change, your scripts will only be allowed to modify and control your item description and the area it occupies.

    Why isn't my content within the iFrame appearing properly?
    There are some steps you can take to make sure your content appears as expected inside an iFrame.

    File linking:
    • Flash links should target a _blank window and use full paths including the http:// prefix.
    • HTML and form actions will automatically be set by eBay to target a _blank window. You should use full paths including the http:// prefix on all URLs.
    • Externally hosted images and other content references should point to valid existing content and use full paths including the http:// prefix.
    • Externally hosted images and other content must have quick load speeds.
    • Externally hosted style sheets and scripts must use full paths.

    Content validity:
    • HTML content should be well formed and preferably should comply with XHTML 1.0 standards.
    • Script and other rich content should not depend on any elements in the eBay View Item page.
    • Scripts must properly execute without any runtime warnings or errors.

    MOTORS

    Will there be a new item page in Motors categories?
    Motors categories, both vehicles and Parts & Accessories, will continue with the new Motors item page. Minor design updates will be made over the next few months with no major impact to sellers. We will keep you informed of any changes.




  • About eBay | Announcements | Security Center | Resolution Center | eBay Toolbar | Policies | Government Relations | Site Map | Help
    Copyright © 1995-2009 eBay Inc. All Rights Reserved. Designated trademarks and brands are the property of their respective owners. Use of this Web site constitutes acceptance of the eBay User Agreement and Privacy Policy.
    eBay official time