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Rules about intellectual property – overview

We're committed to providing a safer place to buy and sell items, as well as protecting intellectual property rights. Using intellectual property, such as copyrighted material and trademarks, in an unlawful way, is considered infringement, which is against the law and eBay policies.

If you'd like to learn more about the laws and regulations protecting intellectual property, see the U.S. Copyright Office website and the United States Patent and Trademark Office (USPTO) website. All buyers and sellers on eBay need to make sure they're following all applicable laws and regulations.

Learn more about using eBay's intellectual property.

Before listing items on eBay, be sure to read and follow our rules below and our guidelines on creating legally compliant listings. Please note that the rules apply not only to items you list but also to the content in your profile and Collections.

Rules that affect what you can list on eBay



The following items are restricted or prohibited because they may infringe on intellectual property or other proprietary rights of third parties.

Not Allowed

Not allowed

The following items aren't allowed on eBay.

Rules that affect how you can list items for sale



  • If you are using an image or text created by someone else be sure that you have permission from the rights owner or creator.

Not Allowed 

Not allowed

 In a listing, eBay members:

eBay VeRO Program: Reporting listing violations

We created the Verified Rights Owner (VeRO) Program so intellectual property owners could report listings that infringe their intellectual property rights. It is in eBay's interest to ensure that infringing items are removed from the site, as they erode the trust of our buyers and good sellers.

Here are some of our basic guidelines on what to do:

If you're the Verified Rights Owner

Only intellectual property rights owners can report eBay listings that infringe their copyright, trademark, or other intellectual property rights. If you are a rights owner, you can file a report from the VeRO: Reporting an Infringement page.

Learn more about the VeRO Program and infringement reporting process. Please also see the DMCA designated agent page.

If you're not the rights owner

Even if you're not the rights owner, you can still help by getting in touch with the owner and encouraging them to contact us.

Some rights owners who participate in the VeRO Program have created a participant page so you can find out more about their products and legal positions. Though not all VeRO participants have a page, those that do can be found at our VeRO participant pages.

If your listing was removed

We encourage you to take our intellectual property tutorial to learn how to avoid having your listings removed because they are alleged to infringe on the intellectual property rights of third parties.

If you believe your listing was removed in error, learn more about how eBay protects intellectual property (VeRO). For more information, visit the following pages:

Contact Customer Service

You can contact Customer Service to report a listing you think violates this policy. Go to that listing, and then click the Report item link on the right side of the page.

We'll review your report and take appropriate action.

Contact us

Have a question? We can help.

 Contact us

Ask eBay members

Get help from other eBay members. Visit the eBay Community to post a question.