Seller Warranty Services


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How to Offer Service Plans

It's Easy to Offer Service Plans

We've made it very easy for you to offer a Standard or Extended Service Plan to your buyers. You simply take the HTML sniplets (cut-and-paste HTML code) we've provided below and insert them into your eBay item description and buyer emails - see examples.
The entire process takes less than a minute.
Buyers click on the links generated by the HTML sniplets to get more information and purchase a Service Plan.
You earn cash bonuses for Service Plans sold and increase your sales by attracting more bids and buyers. N.E.W. tracks your bonuses and pays you on a monthly basis via PayPal. Learn more about how your cash bonuses are paid.

(Note that due to state regulations, Service Plans are not available for sale or purchase in Maine, Alaska, Guam, or Puerto Rico.)

Inserting Your HTML Sniplets

1. Choose one of the sniplet options below. There are three options to choose from depending on where you plan to place the sniplet:

Sniplet Option Usage Guidelines

Sniplet Option	Usage Guidelines
A. Graphic with Text HTML Link	Use in item descriptions, HTML-enabled email systems, and any other HTML page such as your Checkout and AboutMe pages. (Both the image and graphic are generated automatically by the HTML code.)
B. Text-Only HTML Link	Use in HTML-enabled email systems
C. Text-Only Link	Use in text-only email systems

Promoting the Service Plan option in your listings indicates that you agree to have your email address provided to N.E.W. so that they can pay you your cash bonuses via PayPal. CA & FL Residents: By agreeing to promote this Service Plan, you become a member of the "N.E.W. Sellers Association," a free, no obligation membership.

2. Copy and paste the corresponding HTML code or plain text into your item description and buyer emails and if applicable, your AboutMe and Checkout pages.

Sniplet Options

A. Graphic with Text HTML Link

Protect your purchase
with a Service Plan - click here

Copy and Paste this HTML code just like you would normal text:

<table border="0" cellpadding="5" cellspacing="0" align="center">
<tr><td align="center"><i><font color="#ffffff" size="1">wsfepna</font></i><br>
<a href="http://pages.ebay.com/help/warranty/buyer_overview.html"><b> <font face="verdana,arial,helvetica" size="2"> Protect your purchase<br>
with a warranty - click here</a></font></td></tr>
<tr><td align="center"><img src="http://pics.ebaystatic.com/aw/pics/promo/warranty/warrantylogo_88x33.gif" border="0" alt="Protect your purchase with a warranty - click here"></td></tr></table>

B. Text-Only HTML Link

Protect your purchase
with a Service Plan - click here
Copy and Paste this HTML code just like you would normal text:

<p align="center"><font color="#0000FF" face="verdana,arial,helvetica" size="2"><a href=" http://pages.ebay.com/help/warranty/buyer_overview.html"><b> Protect your purchase<br>with a warranty - click here</b></a></font></p>

C. Text-Only Link

This link contains no HTML and can be used for text-only emails.

Protect your purchase with a Service Plan. 24x7 customer service offered.
All parts and labor covered.
Go to the URL below for more details:
http://www.ebay.com/warranty

Copy and Paste this text just like you would normal text:

Protect your purchase with a warranty. 24x7 customer service offered.
All parts and labor covered.  
Go to the URL below for more details: http://www.ebay.com/warranty

Merchandising Suggestions and Examples
Below are some examples of how the HTML sniplets will appear in your listings descriptions and emails:

Warranty

Tips on How to Successfully Sell Service Plans

Use the "Graphic with Text" link in your item description
The "Graphic with Text HTML Link" option will be the most effective in your item descriptions.

Promote the links as prominently as possible
Whenever possible, promote the Service Plan as upfront and as high up as possible in your item descriptions and emails.

Promote the Service Plan to your buyers at several touch points
Promote the Service Plan to your buyers in as many touch points as possible including:

Item descriptions
Pre-sale emails (email responses to your buyers when they have questions)
Post-sale emails (End of Auction, Shipping Confirmation, standalone Service Plan promotion emails)
Checkout pages
AboutMe page

Promote the ability to extend an existing Service Plan
If your product comes with an existing warranty, promote the N.E.W. Extended Service Plan option as a way for your buyers to get additional product protection.

Additional Questions?
If you have additional questions, please read our Seller FAQs.

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