Listings that include compilations or informational content on any media must:
Not contain any cross category information
Only be listed in the Everything Else > Information Products category.
Not be combined as a bonus item with any other listing.
Not contain any specific brand names or keywords unless the listing is offering the item in question.
Not contain excessive use of keywords to describe the contents of the compilation or informational media.
Not offer information on how to either purchase specific items or receive them for free, outside of eBay.
Not provide listings of URLs that offer buyers the opportunity to purchase items outside of eBay.
In addition, listings for any items that are digitally delivered must be listed in the Classified Ad format within the Everything Else>Information Products category.
Violations of this policy may result in a range of actions, including:
Listing cancellation
Limits on account privileges
Account suspension
Forfeit of eBay fees on cancelled listings
Loss of PowerSeller status
A listing that contains multiple recipes may not also contain or describe wholesale sources, screen savers, game hints, and so forth.
Why does eBay have this policy?
The lists of keywords which appear in these compilation and informational item listings result in a poor shopping and finding experience for buyers as it may return items for review in which the buyer has no interest. This form of keyword spamming also results in an un-level playing field for sellers who do not keyword spam and may receive fewer potential buyers.