Search the help pages 
(Does not search for items or products)

Promoting your item with listing upgrades

eBay listing upgrades

Listing upgrades can help customize the appearance of your listings and attract more buyers to your items. Check the fees for selling on eBay for details on which upgrades are available and how much they cost.

These listing upgrades are also available for Motors Parts & Accessories listings. See fees for selling on eBay Motors for details on which upgrades are available and how much they cost.

Fees vary depending on the listing upgrade, the selling format you choose, the category you list in, and if you're an eBay Stores subscriber.  

Combining upgrades
Combine upgrades to promote your item at a discounted price.
  • Value Pack: Value Pack gives you essential listing upgrades including Gallery Plus, Subtitle, and Listing Designer, for less than if you paid for each individually.

Timing your listing
  • Scheduling your listings: Starting your listing at a specific time can be more convenient for you, and it can expose your listing to more buyers.

Getting your listing out there
  • Getting exposure on international sites: Attract more buyers from other countries by showing your item in search results on other eBay websites by using our international site visibility feature.

  • Listing in 2 categories: Reach more shoppers and generate more interest in your item by listing in 2 appropriate categories.

Making your listing stand out
  • Bold: Set your listing apart in search results by displaying your title in bold.

  • Gallery Plus: Attract buyers with a larger version of your listing picture in search results with Gallery Plus.

  • Subtitle: Add more descriptive and enticing information below the main title. This creates more interest and emphasizes your listing in search results (in List view). 

Presentation counts
  • Listing Designer: Enhance your listing with attractive themes.

  • Pictures: Upload up to 12 pictures per listing for free to attract more buyers to your listing.

About listing upgrades

Here are some things to consider when selecting listing upgrades:                                                                     

  • Most listing upgrades are flat fees, so it's a good idea to compare the fee to the value of your item. For example, you might promote your item differently if you list a modern edition of the book "The Wizard of Oz" for $15.00, than if you list a first edition in excellent condition for $1,500.00.

  • You need to qualify for some upgrades.

  • As with listing fees, listing upgrade fees are charged at the time of listing and are nonrefundable.

Contact Customer Service

If you're looking for more help or have a question to ask, please contact us.

Contact us

Have a question? We can help.

 Contact us

Ask eBay members

Get help from other eBay members. Visit the eBay Community to post a question.