When I customize my End of Auction email, which of my listings does it affect?

Your customized End of Auction emails are sent for all eBay listings in which you have selected PayPal as a payment method. If PayPal is not listed as a payment method, the standard eBay End of Auction email is sent to your buyer.

What is the difference between the End of Auction email and the End of Transaction email?

Although the term End of Auction email is used generically to describe both types of emails, the End of Auction email is sent to the winning buyers of an eBay auction, while the End of Transaction email is sent to buyers after they have purchased a fixed price or Stores item on eBay. Buyers do not receive both the End of Auction and End of Transaction emails for a single purchase.

This means that if you choose to include a custom message and logo, your buyers will receive an End of Auction OR End of Transaction email with your custom content for items that offer PayPal as a payment method.

How do I customize eBay's End of Auction emails?

To customize your End of Auction email, go to My eBay:

1. Click the My eBay button at the top of any page. You may be asked to sign in.
2. In the left-hand navigation, click the "eBay Preferences" link under "My Account".
3. Under "Seller Preferences", click the "change" link for the "End of Auction and Transaction email".

You can also customize your eBay End of Auction email within your Profile section on the PayPal site.

What happened to PayPal's Winning Buyer Notification?

PayPal's Winning Buyer Notification email was discontinued to reduce the number of similar emails that buyers receive after winning an auction or purchasing an item on eBay, and to prevent buyer confusion. eBay's End of Auction emails is still sent out for each closed listing to notify the buyer that they have won.

Sellers can customize End of Auction emails by including a personal message and logo. Existing users of PayPal's Winning Buyer Notification will notice their personal messages and logos have been automatically transferred to eBay if they have registered their eBay ID and Password with PayPal.

How do I ensure my personal message and logo will be transferred from PayPal's Winning Buyer Notification to eBay's End of Auction email?

If you've registered your eBay ID and password with PayPal, any custom messaging or logos you have on your Winning Buyer Notification will be transferred to the End of Auction email automatically.

To confirm your eBay ID and password or to register it on PayPal:
1. Log in to your PayPal account
2. Go to your Profile
3. Click "Auctions" under Selling Preferences to confirm your eBay ID and password